Meet The Author

Darla Hall, Creator

Darla Hall was born in Indiana and attended Ball State University in the early 1990s. It was there that she gained knowledge about marketing and advertising. She grew up loving professional football and playing sports. She was nicknamed, “Mighty Mo” in her elementary years because she was the smallest on the team and when they would move into the infield, she would hit it over their heads for a home run! She has kept that determination and work ethic throughout her life in the business world.

Hall pursued a career in marketing and advertising and eventually started her own company, HallMarketing, LLC. One of her clients had an 8-year old son that was struck by a car, which inspired the first ever Roll Tide Activity Book. Hall saw a way that she could make a difference in the lives of children who were hurting and she started her journey. She cashed in her 401K and started creating licensed team activity books. Hall has donated hundreds of books to children in local hospitals. She visits children and finds ways to help their families during their struggles. Her goal is to continue creating products that make a positive impact on people's lives.

Darla is blessed with a wonderful family that she cherishes every day. Hall resides in Vestavia, AL with her husband and four children.